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Marshawn Evans | ME Unlimited LLC

Posted in GENERAL by msceonet on July 8, 2010

Marshawn Evans’ multifaceted consulting business takes branding to a new level

This former Miss District of Columbia locks in professional fulfillment by staying true to her passion—and keeping her brand fresh and intriguing

By Nadiyah M. Jett
Ms. CEO Correspondent

Entrepreneurship didn’t just fall into Marshawn Evans’ lap. It seems that the Dallas, Texas native has always had a keen business sense. Even as a kid, she knew when her lemonade stand sales were failing that she had to “go to her market.” In a snap, she made her beverage business mobile.

Marshawn Evans, July 2010 Ms. CEO of the Month, is representing our editorial theme "Leadership & Negotiation." The former Miss America contestant is an attorney and power entrepreneur. (Click for larger view.)

In much the same way now, Evans’ wisdom and tenacity has led to a company that went from just an idea in 2001to a booming business today.

Her brainchild, ME Unlimited (Marshawn Evans Unlimited) is a consulting firm that helps its clients re-invent themselves and their brands. ME Unlimited comprises several parts, from EDGE 3M Sports & Entertainment, which aims to boost athletes’ profiles—where she also gets to brandish her skills as an attorney—to Marketplace Women, which sponsors self-improvement conferences, among other initiatives, for faith-based groups.

“I get to live my passion and my purpose. I don’t think there is anything better than that. Everyday I get to figure out a strategy or a new brand activation campaign that is built around making people feel empowered. Then, with our sports division, at the same time, I am helping people maximize their potential through leveraging their brand. I can’t think of anything that I would rather do,” Evans, 31, says.

“I have always had a teaching part.”

Marshawn Evans, July 2010 Ms. CEO of the Month, helps companies, executives and individuals brand or re-brand themselves through her consulting firm - ME Unlimited LLC. (Click photo for larger view.)

Even though the former The Apprentice contestant can juggle hectic days and stress with relative ease, she routinely pencils in time for a mental break.

“My day starts with meetings and ends with meetings.  I have a lot of meetings on proposals that we have at other companies or negotiation contracts for an endorsement—a lot of deals. [However,] I do take one day of the workweek as a quiet day, so even though I’m working, I don’t take any outside meetings. I clear my mind a little bit,” she says.

As the author of SKIRTS in the Boardroom, which has become an overnight success with women executives seeking guidance, Evans not only knows what tools are needed to seal a deal successfully, but she also knows how to pull back gracefully when a contract goes south.

“I think you learn to deal with disappointment and rejection differently when you understand you already have everything you need inside of you. The way you approach business is different. Maybe some entrepreneurs are very hungry in a way that is unhealthy. It causes them to enter into business relationships that are not wise just because they want the opportunity. Successful people are those who are focused and who are in the right lane and know how to say yes and no to the right things at the right times for the right reasons,” she says.

“My philosophy for my company has always been I can never lose what I’m not supposed to have. And, when you have that as your philosophy, you have a different level of confidence but also a different level of discernment and appreciation for the good and the bad.”

This recipe for success appears to be proving worthy because Evans has several projects in the works that will be rolling out in 2011. For instance, she’ll be off to Nigeria for a SKIRTS in the Boardroom conference.

“We grew really fast in a short period of time, and I want to share those strategies and blessings with other women.”


2010 Ms. CEO Events

Posted in GENERAL by msceonet on June 29, 2010

We’re just past the mid-point of 2010 and we’ve had a packed year already but there is more to come!  If you are interested in attending one of our fabulous events in the weeks and months ahead please join our e-mail list for updates.

Here’s to your success!  Remember: Be seen. Be profitable.  Be bold!

Dr. Caroline von Fluegge | Balance Atlanta Family Chiropractic

Posted in GENERAL by msceonet on June 29, 2010

Booming chiropractic practice is about more than just stopping back pain

A chance visit to a chiropractor locked this entrepreneur’s career in place and lessons from her childhood keep her going today

By Nadiyah M. Jett
Ms. CEO Correspondent

“My patients are like family members to me. I care about them immensely. From the back and neck pain perspective, I get the job done finding and correcting the cause of the problem without drugs or surgery, but how I practice chiropractic care goes way beyond fixing backs,” says Dr. Caroline von Fluegge, a chiropractor and entrepreneur in Atlanta.

"Dr. C", as she is referred to by patients and friends, is the June 2010 Ms. CEO of the Month representing "Wellness and Bliss." She is a trusted source of health and wellness wisdom by all who know her. (Click image for larger view.)

“I am looking at the whole person and striving to bring out more of what is working right instead of focusing on what is wrong. How can better health, both mentally and physically, help someone lead a more extraordinary life, whether as a mom, business person, athlete or child?” she asks.

After one conversation with Dr. Caroline von Fluegge, you can’t miss how passionate she is about her career as a chiropractor and entrepreneur. The international native (she was raised in New York, Germany and Italy) however, has not always had such a firm grasp on what field she wanted to pursue once she graduated from Tufts University.

After a stint interning at a design firm, art auction house and an advertising agency, the puzzle pieces of her professional future still had not fit together.  “I felt like my mind, body, and spirit were in three different places. I needed a break to re-evaluate my life and figure out what the next step should be.”

And, her experience at the advertising agency, where she worked with an Ocean Spray account, just added to her laundry list of reasons why taking a second look at her career path was necessary.

After being the last to know that the agency lost the account and everyone associated with it had been fired, she said, “I decided then and there that I was not going to have anyone else determine whether or not I would be employed, what I would be paid, when I would take vacation or what I would be doing.”

Coincidently, after joining a friend on a visit to a chiropractor, the doctor’s treatment techniques not only persuaded Dr. Caroline to become a patient too, but it also convinced her to learn more about chiropractic care and finish a slew of pre-med classes to ultimately help others as she had been helped.

So, fast forward to today, and the puzzle pieces have formed a picture of Dr. Caroline with a full roster of patients who have sought out her therapeutic hands to remedy their aches or even aid in weight loss for the past 12 years.

“I hopped into the entrepreneur pool and just started swimming quickly. No time to look for water wings,” she says.

“Success comes from years of really hard work. It’s the behind the scenes stuff that no one watching you from the outside really sees or appreciates. There is no secret. You work your tail off when you are motivated and when you are absolutely exhausted. There’s no room for a prima donna. So, keep reinventing yourself and figuring out what works and what doesn’t. Develop a strong foundation of belief in self. Ultimately, figure out what makes you happy and point your compass in that direction marching forward with optimism, humility and faith.”

Thus, Dr. Caroline finds time to be more than a “one trick pony,” as she says. So, she is also a chiropractic consultant for several world-renowned bands and the Thrashers (Atlanta’s hockey team).  She also teaches wellness seminars at various companies; and these are just a few of the many aspects of her thriving business.

Ultimately, she says, “I make a difference. I have fun.”

April 2010 Ms. CEO of the Month: Mimi Tin

Posted in GENERAL, INSPIRATION by msceonet on April 5, 2010

Artsy entrepreneur finds her inner peace in the snow

International human rights abuses would be her topic of conversation with the President

During our recent chat with April 2010 Ms. CEO of the Month, Mimi Tin, we learned that we picked the perfect time to feature her.  Our theme this month is “Cool and Carefree” which fits Mimi well.  Her business, Sushi Style, is all about cool creativity and carefree whimsy.  She makes ottomans that look like sushi.  And for children she has created Sushiami, a fun collection that includes the most adorable dolls, jewelry and sushi-style poufs.     

Mimi Tin, founder and CEO of Sushi Style Inc., is the April 2010 Ms. CEO of the Month representing the theme, "cool and carefree." (click image for larger view)


Mimi shared with us that Spring just so happens to be her favorite season. What a coincidence!  We love these lofty and simple surprises—and we are delighted by all that we learned about Mimi’s amazing life experiences so far. What a woman she is—and a business woman to boot.  Here’s what she shared with Ms. CEO correspondent, Felicia Joy:    

Who named you and what does your name mean?  My parents named me Khaymar Than, which means “cool girl million.”  Mimi is a nickname and means “little daughter” in Burmese.    

Did you have a business as a child or an interest in sales and leadership (for instance, Girl Scouts)? My cousin and I tried to have a lemonade stand in New York City once but a homeless man came by and ate all our cookies.  We cried and ran back upstairs.    

What was your favorite subject in school? Art.    

What is your favorite color? My favorite color of the moment is aubergine. (Ms. CEO: We scratched our heads too.  It’s a “dark purplish color” according to the dictionary.)    

What is your favorite food? Burmese and Thai—equally.    

You mentioned that snowboarding is your favorite past time; how in the world did you get into that?  Through the years, I have challenged myself to face my fears head-on until I learned to be fearless. I had always been afraid to speak in public, so I started teaching design classes.  I had been afraid of water, so I learned how to surf when I lived in Sydney, Australia. I was afraid of heights, so I learned to snowboard. I loved it so much, it eventually became part of my lifestyle. I feel a sense of absolute freedom when I am gliding through the snow; it clears my head and keeps me grounded. I wish I could do it year round.    

Winter, spring, summer or fall?  Spring!  I love everything about the Springtime—the color of the new leaves, flowers blooming everywhere, and the sense that everything is new and beautiful again.    

Are you intentional when it comes to business or are you laid back, allowing things to come to you as they may?  I am intentional, but throughout the process of creating and operating Sushi Style, I have learned to be more laid back about situations that are beyond my control.    

If people could describe you in only one word, what do you think ( or hope) that word would be? Gracious and inspiring—sorry, that’s two!    

What’s the most unusual place you have ever traveled? I am passionate about traveling so I have had the opportunity to see some interesting places around the world.  I guess one of the most unusual experiences I have had happened during a mission trip to a small village in Honduras. When we arrived, there wasn’t enough room for everyone to stay in the huts so a few of us volunteered to sleep on a concrete slab in the middle of the village. The area around us was clear when we went to sleep but when I opened my eyes in the morning I was face-to-face with a curious pig. I looked around and realized we were surrounded by a field full of other large pigs, goats and chickens; and I could see the silhouette of three men in sombreros sitting on a fence somewhere in the distance. It was crazy.    


April 2010 Ms. CEO of the Month, Mimi Tin, represents her business savvy, boldness and style in a classic Ms. CEO tee. Her company, Sushi Style Inc., brings a breath of fresh air to the world of furniture with ottomans designed to look like sushi! (click image for larger view)


 Is there a cause that you are super passionate about?    

Yes, I have been working with the International Rescue Committee (IRC) to help Burmese refugees in Atlanta. My family had to start over when we arrived in the United States so I am very passionate about helping the Burmese refugees get settled here. I’d like to visit the refugee camps along the Burma-Thai border to see first-hand what can be done. I think it would be nice to deliver some of my Sushiami dolls to the children.    

What’s your favorite television show? Seinfeld was my favorite show.  I could watch the episodes over and over again. I don’t have a chance to watch a lot of TV these days but I try to catch episodes of Project Runway whenever I can.    

What would people be surprised to know about you? (Laughs.) Not too many people know that I was born in a remote jungle village in the middle of Burma. Our “house” was surrounded by exotic creatures that would visit us occassionally. My dad killed a cobra with a baseball bat and ran over a python with his jeep. He and my uncle used to go tiger hunting. For some reason, people often think that I’m a city girl who is afraid of bugs and getting dirty. I think they’d be surprised to know it’s quite the opposite.    

Are you married? Are you a mom? No, marriage has never really been a priority for me. I feel that if it is meant to happen it will happen one day and if it doesn’t, that’s fine too.    

Who, or what, makes you laugh out loud? My dad. He says the funniest things without meaning to and it makes us laugh hysterically. I love laughing with my friends as well. Sometimes we laugh until our cheeks hurt.    

If you could have a meeting with President Obama what would you talk to him about? I would ask what we can do to help countries like Burma that have been oppressed by a military junta for years. What can the United States do to help free political prisoners like the elected leader Aung San Suu Kyi? What can we do to raise national and global awareness about human rights abuse that takes place in these countries? 

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Additional Photo Credits and Information

Posted in GENERAL by msceonet on February 2, 2010

February 2010

“Beauty and Love”     

Andreia Longshore, an entrepreneur in Atlanta, Georgia, USA represents MSCEO.NET's February theme, "Beauty and Love." She is one of 11 million U.S.-based women entrepreneurs who engage in the daily labor of love required to build a business. (Click photo for larger view.)


Derek Blanks
Derek Blanks Photography      

Wardrobe Styling
Kaira Akita — Head Stylist
A Clothes Encounter     

Keizia Parks — Assistant Stylist
Daily Fashion Vitamin      

Candace “Candy” Phillips
Salon 78

Regina Trawick

Andreia Longshore


Posted in GENERAL by msceonet on February 2, 2010

January 2010

It’s a New Year and we’re up for new challenges and breakthroughs at Ms. CEO Media, as I’m sure you are in your business! Any day is a great day to start over—or do better—if you’re unhappy with where you are; or to maintain and continue your fabulousness if you’re plum-pleased with life.  No matter which boat you’re in, we’re glad for the monumental start of a new year and whole new decade to add that extra oomph! to your journey.   

Felicia Joy

Felicia Joy

I hope our monthly editorial photos move you in one way or another—and that our articles, videos and on-demand radio program bring you deeper understanding of your business, increased profits, greater pride as a beautiful business woman, more appreciation for everyday miracles like the freedom to pursue your entrepreneurial dreams and the inspiration to create the life that you imagine.    

We’ll have a different theme every four weeks. This month’s theme is “Empowerment & Renewal,” prompted by the New Year and the bang up job that women business owners continue to do despite the slow economy.  We are 21st century Rosie the Riveters  and yes we can do it.  We can turn the economy around by taking a few steps every single day.  Our cover model woman entrepreneur for this month, Stephanie Weaver of Atlanta, Georgia, USA, is a business owner who proves this without a doubt!    

If you have any great stories or leads to share—or know a phenomenal woman entrepreneur whose journey rings true to this month’s theme—please drop a line to and keep up with us on Twitter.  Also, on MSCEO.NET you see our final work but become our fan on Facebook so you can see photos, video and notes from our behind-the-scenes work—it’s a riot!    

I’m looking forward to an outstanding year personally and for Ms. CEO Media; and I’m glad you’re going to be a part of it.  If I’ve met you: See you soon.  If I have not met you: Can’t wait to meet, and please excuse me in advance for my loud laugh.  Until then, grace, peace and blessings!    

Happy New Year,
Felicia Joy
Founder, Senior Correspondent & Editor    

Daily News, Insight and Inspiration for Women Entrepreneurs


January 2010 Ms. CEO of the Month: Stephanie Weaver

Posted in GENERAL, INSPIRATION by msceonet on January 23, 2010

Stephanie Weaver is founder and CEO of Great Minds Creative in Atlanta, Georgia, USA (click photo for larger view).

Creative writing guru finds peace and joy in the simple things

Big tub of popcorn and a good movie is heaven on Earth 

Stephanie Weaver, Ms. CEO of the Month for January 2010, is the founder and CEO of Great Minds Creative — an Atlanta based marketing communications and creative writing firm.  On a recent afternoon hanging out with Ms. CEO Media senior correspondent, Felicia Joy, Stephanie shared a few fun facts about herself and her life. 

  • Best time of day: Evening
  • Favorite place to vacation: Puerto Rico
  • Businesswoman she admires: Any woman who started a business prior to the Internet age when, she says, it was more difficult to attract people and get them together to build a business.  For example, Mary Kay. 
  • In the last 10 years: Life has become a bit harder despite the technology that was supposed to make it easier because everyone is so accessible — even after business hours or when you’re not in the office.
  • People would be surprised to know that: She has a huge interest in aviation.
  • If she were starting her career over she’d be: An engineer. (See how Stephanie got started in business.)
  • Her favorite color is: Red.
  • Chocolate or vanilla: Vanilla.
  • Born in: Atlanta (we can’t believe it!) 
  • Favorite pastimes:  Heaven is seeing a good movie and eating a big tub of popcorn.  She also enjoys trying new restaurants. 

    Stephanie Weaver, January 2010 Ms. CEO of the Month, shows off her business savvy, boldness and style in a classic Ms. CEO tee.

  • Favorite movie of all time: Coal Miner’s Daughter because it’s such a fascinating story.  It was unreal, she said, to think of a man in modern times marrying a girl who was only 13 years old.  She also said, “Sissy Spacek sang all of the songs and sounded absolutely amazing.”  (Sissy Spacek played the role of country music singer Loretta Lynn in the biopic.)
  • Favorite cuisine: Indian food.
  • Businesswoman or a woman who just happens to be in business: Definitely a woman who just happens to be in business, she emphasizes.
  • Surprising business facts: She does not have a website.  Word-of-mouth and exceptional work have enabled her to build a thriving business; but launching a website is one of her 2010 business goals.  She didn’t start with a business plan and doesn’t have one now.
  • Approach to “balance”: Acceptance that she will not simultaneously excel at every single thing.  The pressure to be it all is driven by us as individuals and media, she says.  “I don’t put pressure on myself anymore. I have let go of trying to be perfect.  We need to give up that message.” (Video: See what Stephanie says about “being perfect” in a behind-the-scenes interview.)
  • Guilty pleasure: Watching Real Housewives of Atlanta (laughs).
  • Favorite quote: Insanity is doing the same thing over and over and expecting a different result.
  • Favorite word: Flummox (to bewilder, confound or confuse)—because she likes the way it sounds and thinks people experience being flummoxed a lot more than they let on.
  • Additional Photo Credits and Information

    Posted in GENERAL by msceonet on January 4, 2010

    January 2010

    Stephanie Weaver, an entrepreneur in Atlanta, Georgia, USA represents MSCEO.NET's January theme, "Empowerment and Renewal." She is one of 11 million U.S. women entrepreneurs who continue to persevere in business despite tough economic times. (Click photo for larger view.)

    “Renewal and Empowerment”
    Rosie the Riveter 

    Derek Blanks
    Derek Blanks Photography 

    Wardrobe Styling
    Kaira Akita — Head Stylist
    A Clothes Encounter 

    Keizia Parks — Assistant Stylist
    Daily Fashion Vitamin 

    Candace “Candy” Phillips
    Salon 78

    Regina Trawick

    Stephanie Weaver